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| | | The innovation imperative | | | The newest issue of the McKinsey Quarterly explores the innovation imperative—and the keys to making your company an innovative grower. In our cover story, “Innovative growers: A view from the top,” authors Matt Banholzer, Rebecca Doherty, Alex Morris, and Scott Schwaitzberg uncover research that shows a focus on aspiration, activation, and execution can help companies out-innovate and outgrow peers.
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