Conducting a midyear tech review: A leader’s guide

Technically speaking ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 

Brought to you by Liz Hilton Segel, chief client officer and managing partner, global industry practices, & Homayoun Hatami, managing partner, global client capabilities

There’s a reason this powerful technology dominates the news—besides its appeal to consumers, generative AI offers leaders in almost all industries a unique opportunity to reinvent their businesses. “But it’s worth remembering we’ve seen this movie before,” McKinsey experts caution. “New technologies emerged . . . that set off a melee of experiments and pilots, though significant business value often proved harder to come by.” Our latest research takes some of the guesswork out of generative-AI deployments: we’ve identified nine actions that tech leaders can take to mitigate risk and identify where the technology can create the most value. For example, one possibility may be to develop a “financial AI” capability to estimate the true costs and returns of generative AI. While all parts of an enterprise stand to gain from generative AI’s “superpowers,” our research shows that 75 percent of its value may lie in four functions: customer operations, marketing and sales, software engineering, and R&D.

10

With the tech talent market in flux, hiring and retaining skilled people is a challenging task—one that mobility technology company Porsche Digital is meeting head on. “We see that people are motivated most by the job that they’re doing and the people that they are working with,” says Mattias Ulbrich, CEO of Porsche Digital and chief information officer of Porsche AG, in an episode of McKinsey’s Drivers of Disruption podcast. “We introduced agile ways of working several years ago, because you then can take more responsibility to the team and to each individual, and that can really affect the solution that they would like to develop.” Clear career paths, opportunities for professional development, and the ability to work with different technologies and in various roles are other motivators for Porsche Digital employees. The range of choices “makes working more attractive to more people within our company—to have mobility and not having to work for ten years at the same level on the same topics,” says Ulbrich.

Lead with tech savvy.

— Edited by Rama Ramaswami, senior editor, New York

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by "McKinsey Leading Off" <publishing@email.mckinsey.com> - 02:50 - 17 Jul 2023