| | | | | | | How to outcompete in the gen AI era | | | In the previous session, we looked at tried-and-true ways to become more honest with yourself—a critical trait of great leaders. In this fourth email, we’ll dive into how cutting-edge technologies—in particular generative AI (gen AI)—are changing business, the economy, and society as we know it. What do leaders need to know to outcompete in the dawning new era of business? Here’s where to start.
| | | You’ve heard the big predictions. Gen AI tools stand to revolutionize business, the economy, and society more generally in a nearly unprecedented way. There is serious value on the table: we estimate that gen AI stands to add $4.4 trillion to the global economy annually through 2030. “There’s no business or function where these technologies don’t have some potential,” says McKinsey Global Institute partner Michael Chui.
Leaders today—aspirational or actual—need to reckon with this technology if they are to compete in the future. Here are five steps to get started.
| | |
| | | | | | | | | | | | | | | | | | | |
This email contains information about McKinsey’s research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use and protect your information, please review our privacy policy. |
|
You received this email because you subscribed to “The McKinsey Publishing Guide to excelling as a leader.” |
|
|
Copyright © 2025 | McKinsey & Company, 3 World Trade Center, 175 Greenwich Street, New York, NY 10007 |
|
|
|
|
