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How are global consumers thinking about their health and wellness?

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Considering consumer wellness

In the news

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Longevity retreats. Growing numbers of vacationers are spending thousands of dollars on treatments intended to boost their health and longevity, the Wall Street Journal reports. Luxury resorts are offering their clients services such as early-cancer-detection testing, stem cell therapy, and vitamin-infused IV drips delivered by the pool. Some are also promoting programs that help travelers make healthy lifestyle changes. The trend reflects consumers’ fascination with longevity practices, some of which may be more invasive than conventional wellness offerings are. [WSJ]

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Prebiotic sodas. Can drinking prebiotic sodas be beneficial for gut health? Some soft drink makers suggest that their sodas, which include prebiotics—indigestible fibers that good bacteria can feed on—can contribute to digestive health, the New York Times states. However, eating a fiber-rich diet and consuming foods such as beans, grains, and lentils can provide good natural sources for prebiotics, experts in nutrition say. [NYT]

“More than half of consumers say they prioritize wellness more than they did a year ago.”

On McKinsey.com

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Growing interest in wellness. Consumers across the globe are increasingly prioritizing and investing in wellness, McKinsey partner Anna Pione shares on a recent episode of The McKinsey Podcast. A McKinsey survey of 5,000 consumers finds that 82% of US consumers, 73% of UK consumers, and 87% of Chinese consumers report wellness as being a top or very important priority in their lives. What’s striking is that the focus keeps increasing, Pione adds.

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Aging gracefully. A big priority for consumers is healthy aging. Over 60% of respondents say it’s extremely or very important to purchase longevity products, and 70% are planning to buy more such products in the future. What McKinsey has heard from consumers suggests that the COVID-19 pandemic may have made people more health conscious and proactive about living a long and healthy life, Pione explains. Discover the latest trends in consumer wellness.

Understand key areas of wellness

—Edited by Belinda Yu, editor, Atlanta

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by "Only McKinsey" <publishing@email.mckinsey.com> - 01:31 - 1 Jul 2024

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How are global consumers thinking about their health and wellness?

Considering consumer wellness

In the news

“More than half of consumers say they prioritize wellness more than they did a year ago.”

On McKinsey.com