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Cómo cerrar la brecha de talento en la industria aeroespacial y de defensa
Además, cómo pasar de proyectos piloto de IA generativa a soluciones de datos escalables
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Tech is powering through uncertainty
The Shortlist
Emerging ideas for leaders Curated by Alex Panas, global leader of industries & Axel Karlsson, global leader of functional practices and growth platforms
Welcome to the latest edition of the CEO Shortlist, a biweekly newsletter of our best ideas for the C-suite. We appreciate the opportunity to connect and hope you find our perspectives novel and insightful. Please let us know what you think! You can reach us at alex_panas@mckinsey.com and axel_karlsson@mckinsey.com. Thank you.
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We recently published the 2024 edition of McKinsey’s Technology Trends Outlook, which details the 15 most important tech trends for this year, as well as the tools and resources needed to bring these opportunities to life. Long story short:
We hope you find these ideas inspiring and helpful. See you next time with more McKinsey ideas for the CEO and others in the C-suite.
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Re: Seeking for agent in Indonesia
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What should you be asking your team after the CrowdStrike outage?
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Questions for a speedy recovery •
Blue screens of death. On July 19th, cybersecurity provider CrowdStrike released an update that caused crashes on 8.5 million Microsoft Windows PCs and servers. Malfunctioning computers led to closed ports, consumers being prevented from using ATMs, and delayed medical procedures. While CrowdStrike released a fix the same day, enterprises had to undertake an arduous process of manually rebooting tens of thousands of servers and PCs in safe mode, McKinsey partner Jan Shelly Brown and coauthors explain.
—Edited by Belinda Yu, editor, Atlanta
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by "Only McKinsey" <publishing@email.mckinsey.com> - 11:06 - 8 Aug 2024 -
Nursery/Landscape Expo
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I’m reaching out in hopes that we can have a LED truck parked outside and driving around the convention center as a way for your company to stand out to the hundreds of attendees, at the same time promoting what you have to offer and directing them to your booth and/or website (see attached testimonials from exhibitors at previous expos).
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*If you’re not the right person to contact regarding this matter, who do you recommend I reach out to? Thank you for your time.
Regards,
Jerry WhitlockAccount Executive | 214-537-4197www.premiermobilebillboards.com
by "Jerry Whitlock" <jerry@premiermobilebillboards.com> - 01:56 - 8 Aug 2024 -
RE: Estimate & Takeoff Professionals
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A Crash Course on Microservices Design Patterns
A Crash Course on Microservices Design Patterns
Microservices architecture has gained popularity for its ability to improve the flexibility, testability, and scalability of software systems.͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ Forwarded this email? Subscribe here for moreLatest articles
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Microservices architecture has gained popularity for its ability to improve the flexibility, testability, and scalability of software systems.
By breaking down a monolithic application into smaller, independently deployable services, microservices enable teams to develop, deploy, and scale each service independently.
However, the implementation of microservices architecture comes with its own set of challenges such as:
Data Consistency and Eventual Consistency: In a microservices architecture, data is often distributed across multiple nodes, which can be located in different data centers or even different geographic regions. At any given point in time, there can be discrepancies in the state of data between various nodes. This phenomenon is known as eventual consistency.
Security: Microservices architecture introduces a larger attack surface for malicious actors compared to monolithic systems. It’s crucial to establish appropriate security mechanisms while building microservices. Design patterns such as the API Gateway pattern can help.
Scalability and Database Performance: Microservices are known for their scalability. However, while it is relatively easy to scale the application layer by adding more instances, databases can become performance bottlenecks if not designed for scalability. Patterns such as Database per Service and CQRS help solve this challenge.
Design patterns provide proven solutions to common problems encountered in a microservices architecture. By applying an appropriate design pattern, these problems can be effectively addressed.
In this post, we’ll explore the most popular microservices design patterns along with their benefits and adoption challenges.
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New Relic digital experience monitoring—for exceptional user experiences
New Relic
July 2024Boost customer experience and business performance with New Relic DEM The New Relic suite of digital experience monitoring (DEM) tools now includes mobile user journeys, mobile logs, and session replay features like automatic capture of 100% of critical user actions leading up to an incident for superior insights without the high costs.
Read the blog Bridging the gap: Unified APM and AppSec for modern application developmentExplore how the fusion of APM and security is shaping the future of modern app development and deployment with a methodology called Unified APM and AppSec.
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Catch Up OnMastering AI-driven problem solving in engineering with observabilityAt WeAreDevelopers, Jemiah Sius, Senior Director of Developer Relations at New Relic gave a talk onpractical strategies for integrating AI-driven observability into your workflow to tackle engineering challenges effectively.
Behind New Relic AI’s ability to speak New Relic Query LanguageLearn about the prompt engineering techniques that empower natural language querying for New Relic AI.Upcoming EventsEMEA Breakfast Club!
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The new CFO: In high demand with high responsibility
Only McKinsey
What CFOs need to succeed •
Tumultuous turnover. Decade-high CFO turnover has left organizations scrambling to fill the evolving CFO role. McKinsey senior partner Andy West and coauthors share how the CFO role has expanded far beyond traditional expertise in budgeting, planning, and risk management. To inspire the next wave of CFO candidates, West and colleagues disclose their own research and reveal advice from eight former CFOs on what matters most today to secure the role and how to succeed at every stage of the CFO life cycle.
—Edited by Jordyn Libow, editor, Atlanta
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by "Only McKinsey" <publishing@email.mckinsey.com> - 01:36 - 8 Aug 2024 -
Arett Sales Open House 2024
Hope you are doing well.
I am just following up to see if you are interested in acquiring the Visitor/Attendees list of
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by "Susana Bell" <susanabell.datainfo@gmail.com> - 05:45 - 7 Aug 2024 -
Inquiry about your product
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by "Anna Nedelcu" <info@grouptradingintl.com> - 03:55 - 7 Aug 2024 -
Nursery Landscape Expo 2024
Hope you are doing well.
I am just following up to see if you are interested in acquiring the Visitor/Attendees list of
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by "Ava Max" <avamax.infodata@gmail.com> - 02:38 - 7 Aug 2024 -
Generic no more: Introducing branded real estate
Re:think
Real estate brands are rising FRESH TAKES ON BIG IDEAS
ON REAL ESTATE BRANDS
The power of branding and CX in residential real estateAlex Wolkomir
Historically, residential real estate hasn’t been known for strong, recognizable brands—but that’s starting to change. A variety of hotel, luxury-car, and fashion brands have entered for-sale residential property. And now, there are developments branded around entertainment, big-box retail, and gym concepts, both for sale and for rent.
Why do brands matter in real estate? If buyers or renters have faith in the brand, it can derisk their purchase or rental because they have a better understanding of the quality and experience that comes with living in that building. For real estate owners and operators, strong brands can help them attract residents who are more likely to love living in this branded property and also more likely to stay or, if they move, remain within the brand family out of a sense of loyalty.
When I talk about quality and experience, I mean finishes and amenities, of course. But this also extends—crucially—to the kind of customer experience (CX) that promotes loyalty. One essential part of customer experience is great digital infrastructure. Are maintenance requests easy for tenants to make through an app, with fast response times, for example? Can an apartment be customized with smart-home technology so that a fresh pot of coffee is ready when the tenant wakes up and the water heater is timed to the tenant’s specific usage? Experiences—and the operations that underpin them—will be informed by specific brand promises and the expectations they raise.
The brand promise will also determine how to balance technology, such as the power of AI, with the warmth of personalization and emotional intelligence. Some brands will be more self-serve, while others will have a more human touch. But overall, providing first-in-class customer experience doesn’t require a brigade of additional personnel anymore. We’ve seen real estate companies automate more than 70 percent of interactions with residents, using AI companions and other tools, with good results.
Real estate companies can also think deeply about what their brands represent in terms of community. People want to live somewhere that fits their lifestyle and values and that provides a sense of belonging. Real estate companies tell us that one of the biggest contributors to tenants staying in a leased apartment is if they know other people in the building. As companies think about brands, they can contemplate how to facilitate bonding in the communities they build.
The need for social outlets and activities may be even greater in a work-from-home world. We worked with an operator that was thinking about how to bring services that people usually get in an urban center—such as haircuts, dog grooming, and lunch from food trucks—to their suburban locations now that more of their tenants were working from home. The residential community can become a place to derive meaning and forge social bonds. That sense of belonging can engender loyalty that transcends points schemes. In a way, it’s the ultimate loyalty program.“We’ve seen real estate companies automate more than 70 percent of interactions with residents, using AI companions and other tools, with good results.”
To get started on building strong real estate brands, the first step for owners and operators is to ask, “Whom am I actually trying to serve?” The answer should go beyond “a renter” or “a buyer.” It should drill into lifestyle preferences and values—of course, in a way that is suitable and feasible for the location.
The second step is to think deeply about what matters to this type of resident. What problems can the building owner help solve, and where are the opportunities to delight the resident in ways that really resonate?
The third step is implementing a system of data and measurement. Real estate companies need to understand the ROI of each investment. For example, were tenants with 200-square-foot bedrooms more likely to renew than those with 180-square-foot bedrooms? Getting this data is one of the biggest challenges for the real estate industry today. If you don’t measure it, you can’t act on it.
In ten to 15 years, the market is going to see more new developments with national or international real estate brands, and many will be linked to existing retail, wellness, or fitness brands. There will also be more brand synergies, where residents receive targeted offers or deals because they live in a building within a brand or brand family. Strong brands will attract like-minded residents, the most satisfied of whom will spread the word, creating a marketing flywheel. In a competitive environment for capital, assets that improve the tenant experience will stand apart.
All of this will depend on modern tech stacks and data infrastructure that cannot be built overnight. Leading companies are thinking through brand architecture, asking questions such as, “Do I have multiple products under my umbrella brand?” And they are investing in tech stack transformations. Look out for some exciting, boundary-pushing built-environment experiences ahead!ABOUT THIS AUTHOR
Alex Wolkomir is a partner in McKinsey’s New York office.
MORE FROM THIS AUTHOR
McKinsey insights for the fall
What questions are CEOs asking about generative AI? What does it take to be a digital leader? What might the future hold for the space economy, the travel industry, and organizational health? McKinsey’s experts will rethink these and other crucial business and leadership topics when this column returns in September.
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by "McKinsey Quarterly" <publishing@email.mckinsey.com> - 02:38 - 7 Aug 2024 -
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by "Narie Pante" <yourdomaingurunarie6@gmail.com> - 05:09 - 7 Aug 2024 -
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by "Andrew Miller" <Andrew@crmcompany.co.uk> - 04:11 - 7 Aug 2024 -
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by "Jimmy Bond" <jimmybond994@gmail.com> - 02:13 - 7 Aug 2024 -
What is economic inclusion?
Only McKinsey
Where the economically excluded live •
Beyond basic needs. The world has made great strides in addressing extreme poverty, but there’s still a long way to go. True economic inclusion goes beyond what people need for basic subsistence. An inclusive economy provides opportunities to underserved people and communities, according to McKinsey senior partner Liz Hilton Segel. It also creates higher-wage, more fulfilling jobs and ensures people’s mental health needs are met.
•
Economically excluded. About 4.4 billion people that are not economically empowered live in low- and middle-income countries; nearly half are in sub-Saharan Africa and India. But more than 300 million people in high-income countries also fall into this category, including just over a quarter of the population in the US, the EU, and the UK, according to research by MGI chair Sven Smit and coauthors. Discover how the rise of generative AI could affect economic inclusion.
—Edited by Belinda Yu, editor, Atlanta
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