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  • Last Chance to Transform Your Marketing Strategy 🚀
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  • The week in charts

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  • EP147: The Ultimate API Learning Roadmap

    EP147: The Ultimate API Learning Roadmap

    APIs are the backbone of communication over the Internet. 
    ͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­
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    This week’s system design refresher:

    • What is a LOAD BALANCER really about? (Youtube video)

    • The Ultimate API Learning Roadmap

    • 30 Useful AI Apps That Can Help You in 2025

    • 10 Essential Components of a Production Web Application

    • How do we design effective and safe APIs?

    • Code First v.s. API First

    • Oauth 2.0 Explained With Simple Terms

    • Session, Cookie, JWT, Token, SSO, and OAuth 2.0 Explained in One Diagram

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    The Ultimate API Learning Roadmap

    No alternative text description for this image

    APIs are the backbone of communication over the Internet. Every developer needs to learn about APIs. Here’s a roadmap that covers the most important topics:

    1. Introduction to APIs
      API is a set of protocols and tools for building applications. Different types of APIs exist, such as public, private, and partner.

    2. API Terminologies
      Various API terminologies, such as HTTP versions, cookies, and caching, need to be understood.

    3. API Styles
      The most common API styles are REST, SOAP, GraphQL, gRPC, and WebSockets

    4. API Authentication
      API Authentication techniques like Basic Auth, Token, JWTs, OAuth, and Session Auth

    5. API Documentation
      A good API is understandable. API Documentation tools like Swagger, Postman, Redoc, and DapperDox make it possible.

    6. API Features
      Key API features include pagination, parameters, idempotency, API versioning, HATEOAS, and content negotiation

    7. API Performance Techniques
      Common API performance techniques are caching, rate limiting, load balancing, pagination, DB indexing, scaling, and performance testing.

    8. API Gateways
      Learn about API Gateways such as Amazon API Gateway, Azure API Services, Kong, Nginx, etc.

    9. API Implementation Frameworks
      The most popular API development frameworks are Node.js, Spring, Flask, Django, and FastAPI

    10. API Integration Patterns
      Learn about various API integration patterns such as gateways, event-driven, webhook, polling, and batch processing.

    Over to you: What else will you add to the API learning roadmap?

    Download the high resolution PDF here.


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    30 Useful AI Apps That Can Help You in 2025

    No alternative text description for this image

    AI apps are taking over the world. There’s an AI app for every conceivable use case. Here are some AI apps for different categories:

    1. General Purpose: Perplexity, Anthropic Claude, Grok, ChatGPT, and Gemini

    2. Writing Code: Cursor, Replit, Windsurf AI, Github Copilot, and Tabnine

    3. Productivity: Adobe (PDF Chat), Gemini for Gmail, Gamma (AI slide deck), WisprFlow (AI voice dictation), and Granola (AI notetaker)

    4. Audience Building: Delphi (AI text, voice), HeyGen (video translation), Persona (AI agent builder), Captions (AI video editing), and OpusClips (Video repurposing)

    5. Creativity: ElevenLabs (realistic AI voices), Midjourney, Suno AI (music generation), Krea (enhance images), and Photoroom (AI image editing)

    6. Learning and Growth: Particle News App, Rosebud (AI journal app), NotebookLM, GoodInside (parenting co-pilot), and Ash (AI counselor).

    Over to you: Which other AI app will you add to the list?


    10 Essential Components of a Production Web Application

    No alt text provided for this image
    1. It all starts with CI/CD pipelines that deploy code to the server instances. Tools like Jenkins and GitHub help over here.

    2. The user requests originate from the web browser. After DNS resolution, the requests reach the app servers.

    3. Load balancers and reverse proxies (such as Nginx & HAProxy) distribute user requests evenly across the web application servers.

    4. The requests can also be served by a Content Delivery Network (CDN).

    5. The web app communicates with backend services via APIs.

    6. The backend services interact with database servers or distributed caches to provide the data.

    7. Resource-intensive and long-running tasks are sent to job workers using a job queue.

    8. The full-text search service supports the search functionality. Tools like Elasticsearch and Apache Solr can help here.

    9. Monitoring tools (such as Sentry, Grafana, and Prometheus) store logs and help analyze data to ensure everything works fine.

    10. In case of issues, alerting services notify developers through platforms like Slack for quick resolution.

    Over to you: What other components would you add to the architecture of a production web app?


    How do we design effective and safe APIs?

    The diagram below shows typical API designs with a shopping cart example.

    No alt text provided for this image

    Note that API design is not just URL path design. Most of the time, we need to choose the proper resource names, identifiers, and path patterns. It is equally important to design proper HTTP header fields or to design effective rate-limiting rules within the API gateway.

    Over to you: What are the most interesting APIs you’ve designed?


    Code First v.s. API First

    The diagram below shows the differences between code-first development and API-first development. Why do we want to consider API first design?

    No alt text provided for this image
    • Microservices increase system complexity.
      We have separate services to serve different functions of the system. While this kind of architecture facilitates decoupling and segregation of duty, we need to handle the various communications among services.

    • Separate functional teams need to speak the same language.
      The dedicated functional teams are only responsible for their own components and services. It is recommended that the organization speak the same language via API design.

    • Improve software quality and developer productivity
      Since we have ironed out most of the uncertainties when the project starts, the overall development process is smoother, and the software quality is greatly improved.


    Oauth 2.0 Explained With Simple Terms

    No alternative text description for this image

    OAuth 2.0 is a powerful and secure framework that allows different applications to securely interact with each other on behalf of users without sharing sensitive credentials.

    The entities involved in OAuth are the User, the Server, and the Identity Provider (IDP).

    What Can an OAuth Token Do?

    When you use OAuth, you get an OAuth token that represents your identity and permissions. This token can do a few important things:

    Single Sign-On (SSO): With an OAuth token, you can log into multiple services or apps using just one login, making life easier and safer.

    Authorization Across Systems: The OAuth token allows you to share your authorization or access rights across various systems, so you don't have to log in separately everywhere.

    Accessing User Profile: Apps with an OAuth token can access certain parts of your user profile that you allow, but they won't see everything.

    Remember, OAuth 2.0 is all about keeping you and your data safe while making your online experiences seamless and hassle-free across different applications and services.

    Over to you: Imagine you have a magical power to grant one wish to OAuth 2.0. What would that be? Maybe your suggestions actually lead to OAuth 3.


    Session, Cookie, JWT, Token, SSO, and OAuth 2.0 Explained in One Diagram

    No alternative text description for this image

    When you login to a website, your identity needs to be managed. Here is how different solutions work:

    • Session - The server stores your identity and gives the browser a session ID cookie. This allows the server to track login state. But cookies don't work well across devices.

    • Token - Your identity is encoded into a token sent to the browser. The browser sends this token on future requests for authentication. No server session storage is required. But tokens need encryption/decryption.

    • JWT - JSON Web Tokens standardize identity tokens using digital signatures for trust. The signature is contained in the token so no server session is needed.

    • SSO - Single Sign On uses a central authentication service. This allows a single login to work across multiple sites.

    • OAuth2 - Allows limited access to your data on one site by another site, without giving away passwords.

    • QR Code - Encodes a random token into a QR code for mobile login. Scanning the code logs you in without typing a password.

    Over to you: QR code logins are gaining popularity. Do you know how it works?


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    by "ByteByteGo" <bytebytego@substack.com> - 11:38 - 25 Jan 2025
  • LAST CALL !!! SPARE PARTS MANAGEMENT (20– 21 Jan 2025)

    CLICK HERE TO DOWNLOAD THE FULL BROCHURE FILE

     

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    PUBLIC PROGRAM

    SPARE PARTS MANAGEMENT

     Venue :  Dorsett Grand Subang Hotel, Selangor      (SBL Khas / HRD Corp Claimable Course)

    Date :    20 Jan 2025 (Mon) |  9am – 5pm                                 By Bala

    21 Jan 2025 (Tue)  |  9am – 5pm                              .      .

     

    SYNOPSIS:

    Automation and technical advancement have produced best technological machines where human dependence and  interference  have been  greatly  reduced. This advancements have also reduced the maintainability of components to ‘discard maintenance’ level only. Most electrical or electronic components cannot be ‘pm’ or repaired as these failure patterns falls under random failure. Most mechanical parts too, are designed for reliability and thus requires replacement at specific time frame.

     

    New maintenance techniques such as predictive maintenance, reliability centred maintenance have enhanced life span detectability. With all these advancements, having the right part at the right time, in the right quantity makes it very critical for achieving PQCDSM.  Therefore, purchasing, stoking and controlling spare parts becomes an ultimate necessary for  continuous  non-stop  operation.

     

    Through this program, Participants will acquire:

    -        Fundamental   knowledge regarding spares.

    -        Why, how and when to stock spares.

    -        Spare parts stocking terminology.

    -        Step by step setting an inventory control system.

    -        Review and take counter measure for frequently used parts.

    -        Justifying the ROI for spare parts expenditure. 

    -        Sneak preview of computerized maintenance management system.

     

    TARGET PARTICIPANTS:

    -        Store room controllers

    -        Spare parts buyers

    -        Maintenance supervisors

    -        All maintenance people who are involved in spare management. 

     

    OUTLINE OF WORKSHOP

    Module  1 :  Introduction  to  Spare Parts  Management.

    - what  is  SPM  ?

    - spare  parts  are  expenses .

    - where does the money  for spare comes from.

    - “spare parts”  the silent killer.

    - why manage  spare  parts.

    - current  manufacturing  bottlenecks.

     

    Module  2 :  Spare  Parts  Management  Logistics.

    - quality  Vs   co$t

    - economic  considerations.

    - user  considerations.

    - cost – effect  compromise .

    - measure  of effectiveness.

    - spare parts  inventory.

     

    Module  3 :  Spare Parts Inventory Management.

    - current  stock.

    - maximum  stock.

    - minimum stock.

    - lead  time .

    - safety  stock.

    - re order point.

    - economical  order  quantity.

    - obsolete  rate.

    - inventory  monitoring

      

    Module  4 :  Establishing  Spare Parts  Criticalities.

    - what  is  spare part  criticality .

    - how  to  set   component  criticality.

    - establishing  visual  set up.

    - ‘insurance  policy” 

    - best  practices  for spare part  management.

     

    Module  5 :  ‘Spare Part  Usage’   Cost Reduction.

    - develop  spare part usage  record.

    - usage  analysis.

    - establish  failure  consequences.

    - improve  ‘parts’   life.

    - reduce  spare  parts cost.

     

    Module  6 : Computerised  Spare Parts Management.

    - what is  CMMS.

    - advantages of  CMMS.

    - ‘ATLAS’ demo.

    - selection of right CMMS.

     

     

     

    ** Certificate of attendance will be awarded for those who completed the course

     

    ABOUT THE FACILITATOR

     

    Bala

    Mr.Bala is a training consultant with over 18 years of experience in manufacturing and 23 years in training. Mr. Bala began his career in the Equipment Maintenance function in Motorola Malaysia and grew steadily to become an Equipment Engineer. He later took on a position as Section Head for a Production Unit which he ran for several years. He moved on to Thomson Audio Electronics in Muar as a Production Manager in 1991 where he spent 2 years. Subsequently, he assumed a position as Production Manager and then as a Training and Education Manager at Samsung Electron Devices, Seremban till  1995 and then became  a full time trainer in july 1995.

     

    Mr. Bala specializes in Equipment Maintenance, Manufacturing and Training. since becoming a manufacturing trainer, he has conducted more than 700 training sessions covering more than 14,000 participants both in-house and public programs in last 23 years.  He currently is one of the most prominent maintenance consultant for  theoretical  and  subject matter expertise. He also specializes on TPM and have conducted numerous  in-house training  for the above topic.  He is one of the most prominent trainer and consultant for RCM training  and consultation.  

     

    His vast experience both hands-on and conceptual training makes him a valuable resource person for maintenance Development in the Manufacturing  and service sector. He was also invited to speak in Universities and in Maintenance Seminar’s and also trains hospital  maintenance staff.  

     

     

    (SBL Khas / HRD Corp Claimable Course)

    TRAINING FEE

    2 days Face-to-Face Public Program

    RM 2,407.00/pax

    (excluded 8% SST)

    Group Registration: Register 3 participants from the same organization, the 4th participant is FREE.
    (Buy 3 Get 1 Free) if
    Register before 13 Jan 2025. Please act fast to grab your favourite training program!

     

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    by "TechTarget" <info@sg-notifications.techtarget.com> - 11:05 - 24 Jan 2025
  • Did you see the new FHL speaker… and his FREE bonus??
    do you like recurring revenue? (Watch this)

    Our newest Funnel Hacking Live 10 speaker is dedicated to helping YOU create the business and the life that allows you to be present in the lives of those you care most about (all while making an incredible impact on the lives of those you serve)...

     

    Stu McLaren!!

     

    WATCH TODAY’S INTERVIEW REPLAY W/ STU MCLAREN HERE →

     

    Stu is an absolute MASTER at helping businesses create recurring revenue that allow them to make WAY more money and be a positive force for good in the world with that money…

     

    Maybe you’ve heard me rave about all the good the Village Impact charity has done on a global scale…

     

    Stu and his amazing wife, Amy, are the co-founders who made it all happen!!

    At FHL 10, Stu is going to reveal his cheat code aka the process that has made him the KING of wildly effective product launches.

     

    This process is designed to produce HUGE results in a very short amount of time…

     

    And it works no matter your product or niche! (Ecommerce, digital products, courses, memberships, you name it!)

     

    Oh, and the brilliance behind this “cheat code” is that DO NOT need a massive audience of 10k+ to launch your product. (Even just a couple hundred will do!!)

     

    And now, when you secure your FHL tickets ASAP, you’ll not only learn Stu’s secret process for product launches, you’ll also receive his unbelievable bonus… FOR FREE!!

     

    WATCH TODAY’S INTERVIEW REPLAY W/ STU MCLAREN HERE →

    This FREE bonus training Stu’s offering is literally insane… it’s so simple, yet so effective, you could follow the training and launch something new by the end of TODAY. Get the full details of the bonus from Stu himself in the replay!


    REMEMBER: When you secure your FHL 10 ticket ASAP you get access to ALL of the following speaker bonuses –

    • Ashley Kirkwood’s Bonus! The “cheat sheet” that will not only help INCREASE your engagement and sales… but can change your entire business model into the one you’ve always wanted!! (Watch Ashley’s bonus reveal HERE→)

    • Eileen Wilder’s Bonus! Hours of coaching content teaching you her framework of persuasion and influence you can use absolutely ANYWHERE to maximize influence and quickly increase sales!! (Watch Eileen’s bonus reveal HERE→)

    • Tim Shields’ Bonus! THE essential webinar-building companion that will help you create your expert level, game-changing webinar faster than you ever thought possible! (Watch Tim’s bonus reveal HERE→)

    • Trent Shelton’s Bonus! Become a more confident and successful speaker and overall expert communicator with Trent’s extremely beneficial training that will help you improve in ALL areas of selling! (Watch Trent’s bonus reveal HERE→)

    • Armand Morin’s Bonus! Discover the exact formula Armand uses to compound the effectiveness of the “stack and close” system! (Watch Armand’s bonus reveal HERE→)

    • Garrett J. White’s Bonus! Unlock the six skills you need to become a true movement maker in business with Garrett’s 3-day FREE virtual training!!  (Watch Garrett’s bonus reveal HERE→)

    • Josiah Grimes’ Bonus! Uncover Josiah’s incredible wealth of knowledge that will work in ANY NICHE! (Watch Josiah’s bonus reveal HERE→)

    • Andy Elliott’s Bonus! Become a better entrepreneur, become a better spouse, become a better human being!! (Watch Andy’s speaker reveal HERE→)

    • McCall Jones’ Bonus!  (Watch McCall’s bonus reveal HERE→) Learn how to apply your unique voice to my (Russell’s) strategies for top-converting presentations and offers!

    • Myron Golden’s Bonus! Start learning how to unlock your top-tier mindset before you’ve even made your first million! (Watch Myron’s bonus reveal HERE→)

    • Hala Taha’s Bonuses! Get the tools and knowledge you need to get started on your own profitable podcast FAST!! (Watch Hala’s bonus reveal HERE→)

    • Stu McLaren’s Bonuses! Get the training that reveals the incredible process Stu has used to sell courses, memberships, events, software, masterminds and more!! (Watch Stu's bonus reveal HERE→)

    • The FREE bonuses of ALL the remaining FHL 10 speakers I have yet to reveal!!

    PLEASE REMEMBER that these bonuses WILL NOT be available for much longer. Once they’ve been removed, no future ticket buyers will be able to access them, so get your tickets ASAP!!

     

    I’ll be going live again ONCE MORE THIS MONDAY to reveal another FHL 10 speaker as well as their FREE bonus

     

    This speaker is a POWERHOUSE…

     

    Combat veteran, life & business mogul, author, international speaker, TV personality and life-changing coach. You do NOT want to miss an opportunity to hear her speak (and change YOUR life!!)

     

    Keep your eyes peeled for Monday's email with the link to watch the LIVE reveal!!

     

    See you there!

     

    Russell Brunson

     

    P.S. Don’t forget, you’re just one funnel away…

     

     

    © Etison LLC 

     

    By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Etison LLC and all members and affiliates harmless in any event or claim.

     

    If you purchase anything through a link in this email, you should assume that we have an affiliate relationship with the company providing the product or service that you purchase, and that we will be paid in some way. We recommend that you do your own independent research before purchasing anything.

     

    Copyright © 2018+ Etison LLC. All Rights Reserved.

     

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    by "Russell Brunson" <noreply@clickfunnelsnotifications.com> - 10:06 - 24 Jan 2025
  • [FHL] NEW Speaker Interview + FREE bonus!
    Create IMMEDIATE attention by doing THIS…

    Wanna know the worst feeling…?

     

    (Well, one of the worst feelings would be to miss out on the FINAL FHL in vegas – make sure you got your ticket here →)

     

    The SECOND worst feeling (aside from missing the FINAL FHL)…

     

    …is when you put in ALL of your time and energy and money into building a funnel with a super awesome product… 

     

    …and when it comes time to launch it… (cricket sounds).

     

    Nothing. 

     

    Zero interest. 

     

    Maybe a few sales… but overall, it feels like a bunch of wasted effort.

     

    This exact scenario has played out for EVERYONE who has tried to sell something online. 

     

    It can feel maddening, especially if you don’t know what’s wrong… is it the ads? The sales page? The offer…?

     

    Here’s what I can tell you – oftentimes it’s either the hook, the story, or the offer… get those 3 just right and you’re off to the races with lots of sales. 

     

    But…

     

    What if I told you there is ONE little known strategy that works in-tandem with the hook, story, and offer… and if done correctly, can basically have people lining up for your offer BEFORE you’ve even launched it. 

     

    That’s what my next guest speaker is ALL about… and his name is Stu McLaren!

     

    Stu is one of the BEST at building membership sites where people pay you month after month, allowing you to have a thriving continuity program. 

     

    He’s also the KING at getting droves of people aching to buy from you… and he does it by building a “hype machine” unlike anything I’ve seen before. 

     

    Anyway, I can keep going on and on about the incredible Stu, but I’d like for you to meet him yourself!

     

    WATCH MY INTERVIEW WITH STU MCLAREN @ 2:30 PM ET →

     

    That’s it for today – I just wanted to make sure you attended my interview today with Stu – who I’m told is going to “tease” a bit of what he’ll be sharing at the FINAL FHL!

     

    Plus, he’ll be giving out his FREE marketing bonus that can help you get a jump-start before FHL!

     

    WATCH MY INTERVIEW WITH STU MCLAREN @ 2:30 PM ET →

     

    See you in a bit,

     

    Russell Brunson

     

    P.S. Don’t forget, you’re just one funnel away…

     

    P.P.S.Our room block is filling up and I would hate it if you missed out on being with your Funnel Hacker family!!! Hurry here and use our special room block rate to book your room →

     

     

    © Etison LLC 

     

    By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Etison LLC and all members and affiliates harmless in any event or claim.

     

    If you purchase anything through a link in this email, you should assume that we have an affiliate relationship with the company providing the product or service that you purchase, and that we will be paid in some way. We recommend that you do your own independent research before purchasing anything.

     

    Copyright © 2018+ Etison LLC. All Rights Reserved.

     

    To make sure you keep getting these emails, please add us to your address book or whitelist us.  If you don't want to receive any other emails, click on the unsubscribe link below.

     

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    by "Russell Brunson" <noreply@clickfunnelsnotifications.com> - 12:21 - 24 Jan 2025
  • Re:New Inquiry 2025
    Hello Sir/Ma

    Happy New Year.

    I'm Anneliese Schäfer and I’m the Sales Manager of Behr GmbH & Co. Ltd.
    I have gone through your website and product page and I am
    interested in ordering from your company, your product is very nice and good quality.

    Can you send your company catalogs to us with your best price so that we can prepare our order specification because our customers are already demanding.

    Your early response will be much appreciated!

    Best Regards

    Anneliese Schäfer
    Sales Manager
    Behr GmbH & Co. Ltd
    JuchostraBe 20
    44143 Dortmund, Germany

    by "Anneliese Schäfer" <sales.behrgmbh@gmail.com> - 05:57 - 24 Jan 2025
  • Overheard on the Promenade

    The Shortlist

    Emerging ideas for leaders ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
    The CEO Shortlist
    The CEO Shortlist

    Curated by Alex Panas, global leader of industries, & Axel Karlsson, global leader of functional practices and growth platforms

    Welcome to the latest edition of the CEO Shortlist, a biweekly newsletter of our best ideas for the C-suite. We’ve just spent a fantastic week at the World Economic Forum’s Annual Meeting in Davos. Every year, we collaborate with the WEF to investigate the year’s most critical issues, and our in-house institutes examine many more. In this edition, we look at the two reports we’re most excited about. We appreciate the opportunity to connect and hope you find our perspectives novel and insightful. You can reach us at Alex_Panas@McKinsey.com and Axel_Karlsson@McKinsey.com. Thank you, as ever.

    —Alex and Axel

    An image linking to the web page “Resilience pulse check: Harnessing collaboration to navigate a volatile world” on McKinsey.com.

    We get by with a little help from our consortium. In business, and in life, resilience is key to successfully navigating a volatile world. McKinsey’s Resilience Consortium, in collaboration with the World Economic Forum, has published a new report showcasing remarkable examples of how organizations today are responding to challenges—and specific ways leaders can bridge their resilience gaps.

    Nine conditions propel a third of the women’s health gap. Our latest research on women’s health continues to explore why women spend, on average, 25 percent more time in poor health than men. Addressing nine conditions, including heart failure, endometriosis, and breast cancer, could offer a blueprint toward closing the women’s health gap—and unlock $400 billion in annual GDP.

    We hope you find these ideas inspiring and helpful. See you in a couple of weeks with more McKinsey ideas for the CEO and others in the C-suite.

    Share these insights

    This email contains information about McKinsey’s research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use and protect your information, please review our privacy policy.

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    by "McKinsey CEO Shortlist" <publishing@email.mckinsey.com> - 04:56 - 24 Jan 2025
  • The One Funnel That Changed My Life Forever
    Ready to learn from my biggest marketing wins (and failures)?

    Let me take you back to my early days…

     

    When I started my first business, I thought having a great product was enough.

     

    Boy, was I wrong.

     

    I wasted thousands of dollars on ads that didn’t work. I created offers that didn’t convert. It felt like I was trying everything, but nothing clicked.

     

    Then I cracked the code—a funnel framework that transformed my struggling business into a profit machine.

     

    Now, I want to share those lessons with YOU on the Marketing Secrets Podcast.

     

    You’ll hear stories like:
    🎙 How I turned a potato gun hobby into a 7-figure business.
    🎙 The moment I realized I wasn’t just building websites—I was building sales machines.
    🎙 The simple changes to my marketing that doubled my revenue overnight.

    Ready to learn how to apply these secrets to YOUR business?

     

    👉 Subscribe Apple | Spotify | CastBox | Pandora and Start Listening Now! 

     

    Each episode is packed with actionable strategies to help you scale faster than ever.

     

    See you there,


    Russell

    Marketing Secrets
    3443 W Bavaria St
    Eagle, ID 83616
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    by "Russell Brunson" <newsletter@marketingsecrets.com> - 03:44 - 24 Jan 2025
  • The qualities that help today’s leaders succeed

    On McKinsey Perspectives

    6 critical characteristics ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
    McKinsey & Company
    Only McKinsey Perspectives
    Only McKinsey Perspectives

    Brought to you by Alex Panas, global leader of industries, & Axel Karlsson, global leader of functional practices and growth platforms

    Welcome to the latest edition of Only McKinsey Perspectives. We hope you find our insights useful. Let us know what you think at Alex_Panas@McKinsey.com and Axel_Karlsson@McKinsey.com.

    —Alex and Axel

    —Edited by Belinda Yu, editor, Atlanta

    This email contains information about McKinsey's research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use and protect your information, please review our privacy policy.

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    by "Only McKinsey Perspectives" <publishing@email.mckinsey.com> - 01:26 - 24 Jan 2025
  • SAP has a bold new vision.
    Register today to grab your front row seat to our exciting announcement.
    Image

    When you connect everything,
    you can achieve anything.

    Join CEO Christian Klein and CPO Muhammad Alam at our free 60‑minute virtual event, SAP Business Unleashed.

    You’ll be the first to hear SAP’s bold new vision for enterprise management that combines AI, data, and applications like never before to unleash the full potential of your business.


    Learn how to integrate and optimize every part of your business seamlessly — unlocking end‑to‑end visibility so you can achieve goals faster.

    Dive into groundbreaking strategies that harmonize both your own and third-party data to power deeper insights, smarter decisions, and highly contextual AI.

    Explore how Joule, our AI copilot, deploys agents across your company to transform the way you work: enhancing productivity, increasing value, and building resilience.


     

    Get ready to bring out your best and unleash the full potential of your business.

     

    Image

     

    Pro Tip: Can’t attend live? You can still register to receive the replay link.

     

     

    FB X YT LI LI
     
    SAP

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    To ensure you continue to receive SAP related information properly please add sap@mailsap.com to your address book or safe senders list.


    by "SAP Business Unleashed" <sap@mailsap.com> - 10:35 - 23 Jan 2025
  • Did you see the new FHL speaker?! (Plus free bonus)
    How to leverage the power of podcasts to earn more, and easier…

    Our newest Funnel Hacking Live 10 speaker is a top 100 podcast host, runs the #1 business and self improvement podcast network, is the CEO of a crazy successful social media and podcast agency AND is on track to earn $10 MILLION in revenue this year

     

    And she’s going to teach you exactly how she did it.

     

    I’m OF COURSE talking about HALA TAHA!!

     

    WATCH TODAY’S INTERVIEW REPLAY W/ HALA TAHA HERE →

     

    This may be her first time speaking at FHL, but Hala has been CRUSHING IT for years, profiting from growing her own podcast as well as helping others do the same.

     

    At Funnel Hacking Live 10 she’ll be covering the wide array of things you can do to get PAID doing your own podcast: How to get started, how to get lead gens from guests on your show, pitching yourself as a guest on other podcasts, how to be a podcast sponsor and MORE!

    I’ve been podcasting for YEARS, using it as a tool to provide value to my audience and drive traffic to my offers…

    I had NO CLUE I could also get PAID directly from doing my podcast until I met with Hala and she 100% improved the way I approach podcasting.

     

    And now, when you secure your FHL tickets ASAP, you’ll not only learn how to leverage podcasts to your advantage, you’ll also receive not one but TWO FREE speaker bonuses from Hala!!

     

    WATCH TODAY’S INTERVIEW REPLAY W/ HALA TAHA HERE →


    Hala will tell you all about her bonuses in the interview, but just know that the tools she’s offering are usually only given to her YAP Media clients…

     

    And they’re just the tools you need if you’ve been wanting to start a podcast but have ZERO IDEAS on where to start.


    REMEMBER: When you secure your FHL 10 ticket ASAP you get access to ALL of the following speaker bonuses –

    • Ashley Kirkwood’s Bonus! The “cheat sheet” that will not only help INCREASE your engagement and sales… but can change your entire business model into the one you’ve always wanted!! (Watch Ashley’s bonus reveal HERE→)

    • Eileen Wilder’s Bonus! Hours of coaching content teaching you her framework of persuasion and influence you can use absolutely ANYWHERE to maximize influence and quickly increase sales!! (Watch Eileen’s bonus reveal HERE→)

    • Tim Shields’ Bonus! THE essential webinar-building companion that will help you create your expert level, game-changing webinar faster than you ever thought possible! (Watch Tim’s bonus reveal HERE→)

    • Trent Shelton’s Bonus! Become a more confident and successful speaker and overall expert communicator with Trent’s extremely beneficial training that will help you improve in ALL areas of selling! (Watch Trent’s bonus reveal HERE→)

    • Armand Morin’s Bonus! Discover the exact formula Armand uses to compound the effectiveness of the “stack and close” system! (Watch Armand’s bonus reveal HERE→)

    • Garrett J. White’s Bonus! Unlock the six skills you need to become a true movement maker in business with Garrett’s 3-day FREE virtual training!!  (Watch Garrett’s bonus reveal HERE→)

    • Josiah Grimes’ Bonus! Uncover Josiah’s incredible wealth of knowledge that will work in ANY NICHE! (Watch Josiah’s bonus reveal HERE→)

    • Andy Elliott’s Bonus! Become a better entrepreneur, become a better spouse, become a better human being!! (Watch Andy’s speaker reveal HERE→)

    • McCall Jones’ Bonus!  (Watch McCall’s bonus reveal HERE→) Learn how to apply your unique voice to my (Russell’s) strategies for top-converting presentations and offers!

    • Myron Golden’s Bonus! Start learning how to unlock your top-tier mindset before you’ve even made your first million! (Watch Myron’s bonus reveal HERE→)

    • Hala Taha’s Bonuses! Get the tools and knowledge you need to get started on your own profitable podcast FAST!! (Watch Hala’s bonus reveal HERE→)

    • The FREE bonuses of ALL the remaining FHL 10 speakers I have yet to reveal!!

    PLEASE REMEMBER that these bonuses WILL NOT be available for much longer. Once they’ve been removed, no future ticket buyers will be able to access them, so get your tickets ASAP!!

     

    I’ll be going live again TOMORROW to reveal another FHL 10 speaker as well as their FREE bonus

     

    This guy has worked with thousands of speakers, coaches, authors, business owners, consultants, etc. to transform what they know and what they love to do into recurring revenue…

     

    Keep your eyes peeled for tomorrow’s email with the link to watch the LIVE reveal!!

     

    See you there!

     

    Russell Brunson

     

    P.S. Don’t forget, you’re just one funnel away…

     

     

    © Etison LLC 

     

    By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Etison LLC and all members and affiliates harmless in any event or claim.

     

    If you purchase anything through a link in this email, you should assume that we have an affiliate relationship with the company providing the product or service that you purchase, and that we will be paid in some way. We recommend that you do your own independent research before purchasing anything.

     

    Copyright © 2018+ Etison LLC. All Rights Reserved.

     

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    Questions? Here's our Support and Terms

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    by "Russell Brunson" <noreply@clickfunnelsnotifications.com> - 09:31 - 23 Jan 2025
  • Offre à durée limitée : Numérisation de logo pour 5€/7€ pour le sein gauche !
    Bonne Journée!

    C'est Martin Des États-Unis Digitizing!

    Quand La Qualité Compte, Choisissez USA DIGITIZING
    MEILLEUR PRIX GARANTI AVEC QUALITÉ !

    Logo Poitrine Et Casquette Gauche = €5/€7
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    --

    Martin Joe
    Marketing Executive
    USA Digitizing LLC
    802 Evergreen Ct, North Wales, PA
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    by "Martin Joe" <martin@usadigit.com> - 06:04 - 23 Jan 2025
  • [FHL] NEW Speaker Interview + FREE bonus!
    Wanna start a profitable podcast…?

    Question: 

     

    How’s your heart rate…??

     

    Oh I’m sorry… you don’t check it all the time like I am right now…??

     

    Seeing as we’re merely DAYS away from the foot-pounding, dancing, cheering, and marketing mind-blowing amazingness that is FHL!!!

     

    And hey, if it makes you feel any better about your webinars or presentations… I also “second guess” myself and question each slide and what I’m going to say. 

     

    It’s as if that just never goes away and you have to keep pushing forward regardless of the discomfort ;)

     

    Did you secure your ticket to the LAST DANCE of FHL yet…?

     

    If not, then I’m assuming you’re swimming in a pool of coins like Scrooge McDuck, and perhaps someone I should be getting advice from… ;)

     

    However, if you’re NOT lounging in a giant pool of coins like a lost member of The Goonies, then I highly suggest you join me and THOUSANDS of other entrepreneurs who are looking to THRIVE in 2025!!

     

    Better hurry and go here: 

     

    www.funnelhackinglive.com

     

    AND be sure to grab your discounted room along with all the other Funnel Hackers so you’re not stuck out in the desert with a Lyft driver named Sam. 

     

    Go here to book your room using the special FUNNEL HACKERS secret room block rate (shhhhh…) →

     

    Now onto today's new speaker interview!

     

    If you’ve ever wanted to start a PROFITABLE podcast from home, even if you’re not sure where to start, what your “theme” should be, or wonder if anyone would even listen…

     

    …then you’re going to love today’s guest speaker!

     

    She’s the host of the massively successful podcast, YAP (Young And Profiting) where she gives business, personal development, and marketing advice for everyday entrepreneurs. 

     

    I’m talking about Hala Taha!

     

    WATCH MY INTERVIEW WITH HALA TAHA @ 2 PM ET HERE →

     

    Hala not only has helped me like crazy with my own podcast, but she also COMPLETELY changed the way I look at my podcast as a business. 

     

    Listen, while it may be a running joke about “starting your own podcast”... the truth is: there is a HUGE opportunity right now in the podcast space and barely ANYONE is jumping on it. 

     

    And it’s a shame, because there’s A LOT of money to be made with a podcast IF you do it correctly (and in the way Hala can teach you)...

     

    If you want to see HOW it’s done – how to make any podcast profitable AND fun… then you need to watch my interview with Hala TODAY @ 2 PM ET!

     

    WATCH MY INTERVIEW WITH HALA TAHA @ 2 PM ET HERE →

     

    OK, see you in a couple of hours!

     

    Russell Brunson

     

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    by "Russell Brunson" <noreply@clickfunnelsnotifications.com> - 01:50 - 23 Jan 2025
  • Top Strategies to Reduce Latency

    Top Strategies to Reduce Latency

    Latency is a fundamental concept to consider when designing any application.
    ͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­
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    Latency is a fundamental concept to consider when designing any application. It refers to the delay between a user's action and the system's response. 

    In technical terms, latency measures the time it takes for data to travel from a source to a destination and back. It is usually expressed in milliseconds (ms) and is critical in determining the speed and responsiveness of applications, websites, and networks.

    High latency can have a profound impact across business domains:

    • User Experience: Slow-loading websites frustrate users and lead to higher bounce rates. A Google study shows that slowing down the search results page by 100 to 400 milliseconds has a measurable impact on the number of searches per user of -0.2% to -0.6%.

    • Business Operations: Delays in real-time applications like video conferencing or online collaboration tools can hamper productivity. Due to delayed page loads, e-commerce platforms suffer from reduced customer satisfaction and lower sales. For example, Amazon estimates that a 1-second increase in latency could cost $1.6 billion annually in sales.

    • SEO Rankings: Search engines prioritize fast-loading websites in search rankings. For example, Google’s Core Web Vitals places significant weight on metrics like First Input Delay (FID), which is directly tied to latency. High latency increases page load times, negatively affecting SEO and organic traffic.

    In this article, we will learn about latency and its types in detail. We will explore top strategies to reduce latency, such as caching, content delivery networks (CDNs), load balancing, asynchronous processing, database indexing, pre-caching, data compression, and connection reuse. 

    Latency vs Bandwidth vs Throughput...

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    by "ByteByteGo" <bytebytego@substack.com> - 11:37 - 23 Jan 2025