The top trends in tech

Plus, gen AI’s breakout year ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
McKinsey Classics
McKinsey Classics

The first half of 2023 has seen a resurgence of enthusiasm about technology’s potential to catalyze progress in business and society—and generative AI (gen AI) deserves much of the credit for this revival. What are the top trends executives should pay attention to as the second half of the year unfolds? In our first featured story this month, Michael Chui, Mena Issler, Roger Roberts, and Lareina Yee—representing views from McKinsey’s Technology Council—identify the 15 most significant technology trends developing today and highlight how businesses can capitalize on them to propel innovation and achieve sustainable growth. Our second featured story presents findings from the latest annual McKinsey Global Survey on the current state of AI, which confirms the explosive growth of gen AI tools. Other highlights in this month’s issue include the following topics:

how gen AI and other forces are changing the way people work and the work people do

the effects of the COVID-19 pandemic on real estate in “superstar” cities

why middle managers are the true center of organizations

four must-dos today for retail executives

— Edited by Eleni Kostopoulos, managing editor, New York

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by "McKinsey Highlights" <publishing@email.mckinsey.com> - 11:15 - 5 Aug 2023