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Why developing strategic alliances for generative AI is critical to building value

Top 10 reports this quarter

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McKinsey Top Ten

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Top Ten Reports | Second Quarter 2024

Our top ten reports this quarter look at topics such as productivity growth, Hollywood, small businesses, tourism, and, of course, artificial intelligence. At No. 1 is "A new future of work: The race to deploy AI and raise skills in Europe and beyond" by McKinsey's Eric Hazan, Anu Madgavkar, Michael Chui, Sven Smit, Dana Maor, and coauthors.

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1. A new future of work: The race to deploy AI and raise skills in Europe and beyond [68 pages]

To gain the full productivity benefits of generative AI and other technologies, Europe and the United States will need to focus both on improving human capital and accelerating technology adoption. Seize the moment

An image linking to the web page “The state of tourism and hospitality 2024” on McKinsey.com.

2. The state of tourism and hospitality 2024 [68 pages]

Tourism and hospitality are set to soar, powered by new travelers, destinations, and trends. Read more

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3. Steady progress in approaching the quantum advantage [103 pages]

Quantum technology could create value worth trillions of dollars within the next decade. The third annual Quantum Technology Monitor synthesizes the latest opportunities in this burgeoning field. Discover the latest trends

4. A microscope on small businesses: Spotting opportunities to boost productivity [56 pages]

MSMEs are vital for growth and jobs, but struggle with productivity. The route to higher productivity lies in creating a win-win economic fabric for all companies. View the report

5. State of Grocery Europe 2024: Signs of Hope [44 pages]

Although economic uncertainty will likely persist in 2024, grocery retailers could fuel profitable growth by future-proofing the assortment, driving efficiency savings, and monetizing retail media. 8 trends

6. Space: The $1.8 trillion opportunity for global economic growth [52 pages]

As the space economy expands, it could create value for multiple industries and solve many of the world’s most pressing challenges. Reach for the stars

7. AI for social good: Improving lives and protecting the planet [29 pages]

As AI advances from predictive to generative capabilities, its potential to address social issues defined by the UN Sustainable Development Goals expands. Potential, challenges, and risks

8. From margins to mainstream: Asians and Pacific Islanders in Hollywood [27 pages]

Asian and Pacific Islander consumers could generate billions of dollars in additional revenue—if the film and television industry can improve the representation and authenticity of API content. Representation matters

9. Netherlands advanced: Building a future labor market that works [56 pages]

The Netherlands has high ambitions for living standards, housing, healthcare, education, and the environment, requiring higher productivity growth through technology and a “train of job transitions.” Get to work

10. McKinsey China Auto Consumer Insights 2024 [48 pages]

Results from a new McKinsey survey reveal how consumer preferences for vehicles are evolving within China, one of the world’s most important automotive markets. Read more

MORE FROM MCKINSEY

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2023 ESG Report: Accelerating sustainable and inclusive growth for all [89 pages]

We are driving measurable progress towards sustainable and inclusive growth in the societies where we operate. Our 2023 ESG report details how we are making an impact through our client work, insights, actions, and giving.

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by "McKinsey Top Ten" <publishing@email.mckinsey.com> - 03:24 - 23 Jun 2024