When tailoring stakeholder comms, think EDGE

The Shortlist

Emerging ideas for leaders ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
The CEO Shortlist
The CEO Shortlist

Curated by Alex Panas, global leader of industries, & Axel Karlsson, global leader of functional practices and growth platforms

Welcome to the latest edition of the CEO Shortlist, a biweekly newsletter of our best ideas for the C-suite. This week, we feature our latest thinking on how CEOs can engage their stakeholders. We appreciate the opportunity to connect and hope you find our perspectives novel and insightful. Please let us know what you think! You can reach us at Alex_Panas@mckinsey.com and Axel_Karlsson@mckinsey.com. Thank you.

—Alex and Axel

An image linking to the web page “How the best CEOs build lasting stakeholder relationships” on McKinsey.com.

Shareholders. Employees. Customers and governments. All are critical constituents for big-league CEOs. And according to our research, the world’s best CEOs know how to communicate clearly with these disparate audiences. We’ve distilled this level of engagement into four key elements. Leading CEOs have an expanded view of their role as the company’s bridge to the external world, a distinctive narrative as “storyteller in chief,” a growth-oriented mindset that empowers a team of internal and external ambassadors to articulate the company’s vision, and an engaged posture that systematically strengthens stakeholder connections. Read our latest insights and create your own EDGE.

We hope you find these ideas inspiring and helpful. See you in 2025 with more McKinsey ideas for the CEO and others in the C-suite.

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by "McKinsey CEO Shortlist" <publishing@email.mckinsey.com> - 04:31 - 13 Dec 2024