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Bluesky: The Decentralized Social Media App with 30 Million Users
Bluesky: The Decentralized Social Media App with 30 Million Users
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Disclaimer: The details in this post have been derived from the Bluesky Official Documentation and Research Papers. All credit for the technical details goes to the Bluesky engineering team and the developers involved in creating the AT Protocol. The links to the original articles and papers are present in the references section at the end of the post. We’ve attempted to analyze the details and provide our input about them. If you find any inaccuracies or omissions, please leave a comment, and we will do our best to fix them.
Bluesky is the relatively new social media platform in town. It is a decentralized social media platform designed to offer users greater control, interoperability, and transparency compared to traditional, centralized social networks.
Built on the AT Protocol (Authenticated Transfer Protocol), Bluesky enables a new way of managing online identity, content, and interactions while preserving the user experience of conventional social media platforms.
For reference, the AT Protocol is a federated protocol for large-scale distributed social applications. Being federated is essentially the main selling point of Bluesky. Here, the term “federated” signifies that the various components of the system can have multiple groups running them and that they communicate with each other. For example, think of a system like an email. Gmail, Yahoo, and Outlook are separate email providers, but they can still send and receive emails from each other. No single company owns “email”.
The primary goal of Bluesky is to break the control of a single corporation over user data, moderation policies, and content discovery algorithms. Unlike traditional social networks, where users are locked into a platform, Bluesky allows users to retain their identity, migrate accounts, and customize their experience through modular services.
In other words, Bluesky’s unique design philosophy allows the users to engage without platform control. The platform now has almost 30 million users and is growing steadily.
In this article, we will look at Bluesky’s architecture and its use of the AT protocol to make things possible.
Source: Bluesky and the AT Protocol Why Decentralization is Important?
For years, social media platforms have been controlled by large corporations. These companies create rules, control algorithms, and decide what content gets seen. Much of this happens without transparency.
If they change policies or ban users, there’s little a user can do. This lack of control over personal data and content moderation has led to a push for decentralized social networks, where users can potentially have more freedom and ownership.
However, many existing decentralized platforms come with their own set of challenges:
Users may join independent servers, making it difficult to move to another server without losing identity or followers.
Lack of a global search index, making it hard to discover and interact with new people beyond direct connections.
Lack of structured moderation tools, which means harmful content can spread unchecked.
Bluesky aims to solve these problems through a combination of decentralization and usability by:
Allowing user migration without losing followers, thanks to Decentralized Identifiers (DIDs).
Using Relays to index the entire network, ensuring content is discoverable.
Separating speech from reach, so users can filter content without restricting free expression.
How Does Bluesky Work?
As mentioned, Bluesky is built on the AT Protocol.
The AT Protocol consists of several key components that work together to store, distribute, and curate content without relying on a single centralized entity.
The diagram below shows a high-level architecture of Bluesky’s Federated Architecture.
1 - Personal Data Servers (PDS)
Each user has a repository or a collection of records containing their posts, likes, follows, and other interactions. Also, every action a user takes (for example, posting a message or liking a post) creates a new record in their repository. The repository structure is cryptographically signed to ensure data integrity. Think of the repository as a version-controlled record store (similar to a Git repository).
These repositories are managed by Personal Data Servers (PDS).
A PDS is responsible for storing user data and managing authentication. It is like the user’s agent within the network. You can think of the PDS as a service that runs user repositories, exposing HTTP endpoints and WebSockets for communication.
PDSes can be hosted by companies, independent providers, or even by users themselves, resulting in flexible data ownership.
This does not mean that every user needs to run and manage a PDS on their machine. Similar to how email services work, users can sign up for a PDS hosted by a provider. For example, a user can opt for Bluesky’s default hosting. Bluesky runs many PDSes, where each PDS runs as a completely separate service in the network. More advanced users can self-host their PDS on a private server or VPS.
2 - Relays
Relays act as network-wide content aggregators that collect and distribute user-generated data.
Instead of each user or server handling network-wide indexing, relays create a global index of posts, likes, and social connections to ensure content is discoverable.
They crawl all known PDSes and subscribe to their real-time updates. They also filter out malformed, illegal, or high-volume spam before passing updates to other components.
Bluesky currently operates the default relay, which indexes posts, likes, and follows across the network. However, in the future, third-party organizations, developers, or individuals can run their Relay nodes, allowing for diverse indexing strategies such as community-specific relays, interest-based relays, or censorship-resistant relays.
See the diagram below:
3 - App Views
App Views process data from relays and generate structured feeds that users see in their clients. They store aggregated statistics (like counts of likes and replies) and enforce moderation policies by blocking certain interactions based on user preferences.
Bluesky provides an official App View, which powers the default feed that users see. This App View curates content, applies moderation policies, and displays posts in a user-friendly manner. However, developers and communities can create custom App Views that provide alternative ranking algorithms, filter out certain types of content, and offer specialized feed experiences.
Unlike traditional social networks, where a central company controls recommendation algorithms, Bluesky allows multiple competing App Views that users can choose from. Users can also choose multiple App Views based on their preferences.
How Do These Components Work Together?
Here’s a simple process flow that demonstrates how the various components come together to support the Bluesky experience:
A user writes a post using the Bluesky app. Each post requires two fields: text and createdAt (timestamp). The post is stored as a record in their PDS and added to their cryptographically signed repository. This repository acts like a public ledger, making it easy to verify that the content has not been altered.
The user’s PDS pushes updates to a relay that verifies the signature and stores a copy of the record. The relay notifies all App Views and feed generators that a new post is available.
App Views query the relay for new content, fetch relevant posts, and apply moderation rules if necessary. They generate custom feeds based on user preferences and display them in client apps.
When another user likes or replies to the post, their PDS creates a new record reflecting this action. This action is sent to the relay, which updates the global index. The original poster’s App View retrieves the latest interaction and updates the post’s engagement statistics.
The diagram below tries to show this flow:
User Identity and Account Portability in Bluesky
Bluesky is designed to give users full control over their identity, making it different from traditional social media platforms, where accounts are locked to a single service provider.
The AT Protocol uses Decentralized Identifiers (DIDs) as persistent, long-term account identifiers to create permanent user identities independent of any single server or provider.
A DID is a cryptographic identifier that uniquely represents a user across the network.
Unlike traditional usernames tied to a specific server, a DID remains the same even if the user switches providers.
The DID is recorded in a distributed registry so that it cannot be altered or deleted by a hosting provider.
Each DID has two key pairs:
Signing Key: Used to verify user actions like posting or liking content.
Recovery Key: Helps the user restore access to their identity if their primary key is lost or compromised.
DIDs provide a self-sovereign identity, meaning that users own and control their identity without reliance on a central authority. While users have a DID, they also have a readable username for easier recognition. For example: “@username.bsky.social”.
Migration Between Servers
One of the biggest challenges in federated social networks is account migration. Here’s how it works in Bluesky.
A user signs up with a hosting provider (Personal Data Server) and their data is linked to their DID.
If the user wants to migrate to another provider, they export their repository and update their DID to point to the new PDS.
Since followers, posts, and interactions are stored in signed, portable repositories, migration is seamless. Followers do not need to re-follow the user.
This system allows users to change providers without losing their identity or network. Users can also retain their social graph even if a provider shuts down. Users can also host their PDS if they prefer self-sovereignty over third-party hosting.
Security and Privacy Considerations
Since each DID is cryptographically linked to the user’s identity, it cannot be forged or stolen.
Even if a hacker takes over a username (“@someone.bsky.social”), they cannot impersonate the original DID, preventing identity theft. Users can verify each other’s identity using DID resolution tools, similar to how SSL certificates validate websites.
Users have a recovery key that allows them to regain control over their account in case of a security breach.
Content Discovery and Custom Feeds in Bluesky
Content discovery and feeds are one of Bluesky’s key innovations.
In Bluesky, content is not stored on a single server or database. Instead, relays act as global content indexers that aggregate and distribute posts across the network.
Here’s what the relays do:
They continuously crawl Personal Data Servers (PDSes) to collect and update posts, likes, and follows.
They store indexed metadata (such as post timestamps, authorship, and interactions) to enable fast content discovery.
When a user searches for a post or follows someone, their client app queries the relay, which returns relevant results based on the indexed data.
In a traditional social media platform, the company that owns the service also decides how content is ranked and displayed in user feeds. This often leads to non-transparent algorithmic filtering, where users are shown posts based on engagement metrics.
Bluesky removes this centralized control by introducing App Views, which play the role of independent feed curators. Developers can create publicly available feed generators anyone can subscribe to. These feeds may focus on specific topics such as technology news, verified accounts, or trending discussions.
Moderation and Content Control in Bluesky
In Bluesky, users can post anything they want. Their PDS stores these records, ensuring that their content remains available. No single authority can delete a post from the entire network. Even if a provider refuses to display it, the data remains intact in the user’s repository.
However, just because a post exists does not mean it will be indexed, promoted, or widely visible. Moderation services and App Views determine how content appears in feeds and searches. This means harmful or offensive content can be downranked, filtered, or hidden, but not erased from a user’s storage.
This concept is called “separation of speech and reach”, which allows for free expression while maintaining content control at different levels.
Labelers and Moderation Services
Bluesky does not enforce a single, centralized moderation system. Instead, it allows multiple independent moderation services, which work together to flag, filter, and categorize content. This includes:
Network takedowns which filter the content from the APIs.
Labels placed on content by moderation services.
User controls such as mutes and blocks.
Labelers are third-party moderation services that tag content with appropriate labels. Imagine a label as a metadata to categorize the content. These labels do not remove content but allow App Views and users to apply filters based on their preferences. Users can choose which Labelers they trust, meaning moderation is customizable rather than forced. All of this information is stored on the user’s data server.
Bluesky provides both individual-level and community-level blocking tools to ensure user safety and content control. Some features are as follows:
Users can block individuals, preventing them from seeing or interacting with their posts.
Users can subscribe to blocklists maintained by third-party moderation groups.
Blocking is publicly visible, meaning other users can see when someone is blocked. This helps prevent users from repeatedly engaging with people who have blocked them.
Conclusion
Bluesky represents a major step forward in decentralized social networking, offering a platform where users have true control over their identity, data, and content experience.
Through the AT Protocol, Bluesky ensures that social interactions remain scalable, transparent, and resistant to corporate control.
Looking ahead, Bluesky’s future will be shaped by user adoption, third-party innovation, and continued improvements to the AT Protocol. Some key expected developments include:
Expansion of App Views and Feed Generators: Encouraging greater diversity in content discovery.
Increased Relay and Moderation Services: Creating more robust, user-driven content curation.
Integration with Other Decentralized Systems: Expanding interoperability across web3 and federated platforms.
References:
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Learn from the best: A leader’s guide to excelling as a CEO
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Welcome to the latest edition of Leading Off. We hope you find our insights useful. Let us know what you think at Alex_Panas@McKinsey.com and Axel_Karlsson@McKinsey.com.
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Exciting. Rewarding. Overwhelming. Lonely. These are just some of the words that describe what it can feel like to serve as a CEO. To help leaders at the top navigate this multifaceted and demanding role, a team of McKinsey senior partners interviewed high-performing CEOs and synthesized their experiences in CEO Excellence: The Six Mindsets That Distinguish the Best Leaders from the Rest. The book, which marks its third anniversary this month, offers lessons on handling core CEO responsibilities, such as setting strategic direction and aligning the organization—and managing personal effectiveness, too. (A follow-up book, A CEO for All Seasons: Mastering the Cycles of Leadership, will be published in October.) This week, we explore insights from CEO Excellence and look at some of the practices that can help leaders thrive in the top job.
Being a CEO means balancing the big picture with a disciplined daily routine. Based on feedback from more than 100 leaders as well as interviews conducted for CEO Excellence, McKinsey’s Gautam Kumra, Joydeep Sengupta, Mukund Sridhar, and coauthors identify the everyday habits that help the best CEOs juggle their professional responsibilities with their personal priorities. For example, many CEOs create short summaries of their companies’ missions to help them uphold their core duty of setting strategic direction. Some CEOs also stay engaged with their boards of directors by providing the chairs with daily or weekly updates. And some regularly celebrate victories as a group to help empower their leadership teams. “While CEOs get most of the public accolades for their organizations’ successes, the best leaders ensure that employees receive due credit,” the authors say.
That’s the average number of years that new CEOs have worked before taking the top job. CEO Excellence authors Carolyn Dewar, Scott Keller, and Vikram Malhotra, along with Senior Partner Kurt Strovink (who coauthors A CEO for All Seasons with them), observe that the success of new CEOs depends on their ability to learn how to lead differently and revamp many of the work habits they have built up throughout their careers. “The best CEOs don’t miss the opportunity to make their first six to 12 months—not just the vaunted 100 days—both a personal transition of great import and a profound moment of institutional renewal,” the authors say.
That’s McKinsey Senior Partner Ramesh Srinivasan on why CEOs must make time for self-reflection, in an episode of The McKinsey Podcast. Srinivasan is a coauthor of The Journey of Leadership: How CEOs Learn to Lead from the Inside Out, which contends that CEOs must augment traditional leadership qualities, such as decisiveness and confidence, with self-awareness, humility, compassion, and other soft skills. In the same interview, McKinsey’s Hans-Werner Kaas (another coauthor) says that “human-centric leadership provides the permanent guidepost for leaders of all backgrounds and levels. That guidepost, plus the actions leaders take to get to it, is central for colleagues and external stakeholders to look up to.”
As CEO of Otis Worldwide Corporation, Judy Marks is guiding the venerable elevator manufacturer through its latest period of uncertainty and change. She’s also learning how nimble and adaptable CEOs need to be, especially at a global company. “What I think people don’t know about are the real-time challenges,” she says in an episode of the Inside the Strategy Room podcast. “The pace of change is so exponentially faster than anything I’ve experienced in my career.” Marks stresses that new CEOs should understand that some strategic decisions can’t wait until they gather every fact and get full consensus from their teams. “The decision is in that seat and that chair,” she says. “Then, if you made the wrong one, you need to admit it.”
Business and sports have long been intertwined, as anyone who’s been told by their boss to “swing for the fences” or “run a full-court press” can attest. Many CEOs and senior executives have athletic backgrounds and find that those experiences helped prepare them for corporate success. Of course, you don’t need an all-star pedigree to become a CEO. But you can become a better leader by adopting some of the common practices of top athletes, say McKinsey’s Global Managing Partner Bob Sternfels and Senior Partner Daniel Pacthod. Today’s sports stars are more prepared and proficient than previous generations because they are continually learning, they embrace data and analytics, and they are adaptable and resilient, among other traits. “The best leaders today have made a generational change in their thinking, one that closely parallels how elite athletes prepare, train, and compete,” the authors say. “In several ways, the two jobs—CEO and athlete—are highly correlated.”
Lead by building winning habits.
— Edited by Eric Quiñones, senior editor, New York
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by "McKinsey Leading Off" <publishing@email.mckinsey.com> - 04:36 - 24 Mar 2025 -
Key issues for operations leaders in 2025—and beyond
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Welcome to the latest edition of Only McKinsey Perspectives. We hope you find our insights useful. Let us know what you think at Alex_Panas@McKinsey.com and Axel_Karlsson@McKinsey.com.
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•
Thrive in 2025. As corporate leaders grapple with ongoing uncertainty and change in the business environment, it’s seemingly harder than ever to plan ahead. At the same time, some things are becoming clearer. For instance, gen AI and other cutting-edge technologies have reached an inflection point, McKinsey Senior Partners Daniel Swan and Ruth Heuss reflect in an episode of McKinsey Talks Operations. Swan notes that in 2024, companies that effectively leveraged their technology and operations started to differentiate themselves from those that didn’t. When people “apply tech, digital, and gen AI solutions to more traditional things, like process improvement and capability building, we can unlock really exciting productivity improvements,” he shares.
—Edited by Belinda Yu, editor, Atlanta
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by "Russell @ ClickFunnels" <noreply@clickfunnelsnotifications.com> - 09:25 - 23 Mar 2025 -
The quarter’s top themes
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In the first quarter of 2025, our top ten posts from McKinsey Themes highlight topics including gen AI, leadership, and the luxury sector. At No. 1 is AI explained: Test your knowledge, which explores the basics and future of AI with insights by McKinsey’s Ida Kristensen, Alex Singla, Kate Smaje, Alex Sukharevsky, and more. Read on for our full top 10.
3. What does it take to be a leader at a company?
“As the world grows more complicated, so must our perceptions of and approaches to leadership development,” write McKinsey’s global managing partner Bob Sternfels and coauthors. CEOs and top teams must make decisions while focusing on multiple critical issues at one time, so what does it take to be a leader in today’s fragmented world? Gen AI, mergers, and more
On Leap Day 1996, McKinsey.com went live on the internet and immediately garnered readership from 20 countries. Since then, the site has grown into a treasure trove of insights in the form of learning journeys, interactives, podcasts, quizzes, reports, videos, compendiums, blogs, and more. Read all about it
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by "McKinsey Top Ten" <publishing@email.mckinsey.com> - 10:26 - 23 Mar 2025 -
(Video #6 Funnel Install) Gabe Schillinger's Viral Giveaway Funnel
Hey everyone!
We’re up to Day 6 of the Funnel Install series, and today’s funnel is PERFECT if you don’t have a product to sell!
But first a quick review in case you’ve been living under a rock the last week and missed everything!!
✅ Day 1 - Trey Lewellen’s e-commerce funnel
✅ Day 2 - Dan Henry's webinar funnel
✅ Day 3 - Jeff Walker’s product launch funnel
✅ Day 4 - Pedro Adao's challenge funnel
✅ Day 5 - Steve Larsen’s affiliate funnel
Next in line is Gabe Schillinger!
GO HERE TO WATCH THE VIDEO FROM GABE SCHILLINGER AND STEAL HIS VIRAL GIVEAWAY FUNNEL FOR FREE! >>
The framework he’s about to teach you has helped Gabe grow his business, get featured in Billboard, and even land on stage at Funnel Hacking Live. ;)
If you’ve ever struggled to grow your list or wanted a way to get leads on autopilot… This is it!! THIS is the funnel you need!!GO HERE TO WATCH THE VIDEO FROM GABE SCHILLINGER AND STEAL HIS VIRAL GIVEAWAY FUNNEL FOR FREE! >>
Tomorrow is the final day of this series… and trust me, you don’t want to miss it!
See you then!
Russell Brunson
P.S. - Don’t forget, you’re just one funnel away….
P.P.S - To dive in and start implementing what these experts are teaching, you’ll need to get a ClickFunnels account. If you don’t have one yet, I have a special 2-week FREE TRIAL link HERE >>
© Etison LLC
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by "Russell @ ClickFunnels" <noreply@clickfunnelsnotifications.com> - 09:51 - 22 Mar 2025 -
The week in charts
The Week in Charts
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by "McKinsey Week in Charts" <publishing@email.mckinsey.com> - 03:08 - 22 Mar 2025 -
EP155: The Shopify Tech Stack
EP155: The Shopify Tech Stack
Forwarded this email? Subscribe here for more😘Kiss bugs goodbye with fully automated end-to-end test coverage (Sponsored)
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⭐Rated 4.8/5 on G2.
This week’s system design refresher:
What Are AI Agents Really About? (Youtube video)
What is SSO (Single Sign-On)?
How Java Virtual Threads Work?
Redis VS Memcached
The Shopify Tech Stack
Hiring Now: Tech Roles
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What Are AI Agents Really About?
What is SSO (Single Sign-On)?
Basically, Single Sign-On (SSO) is an authentication scheme. It allows a user to log in to different systems using a single ID.
The diagram below illustrates how SSO works.
Step 1: A user visits Gmail, or any email service. Gmail finds the user is not logged in and so redirects them to the SSO authentication server, which also finds the user is not logged in. As a result, the user is redirected to the SSO login page, where they enter their login credentials.
Steps 2-3: The SSO authentication server validates the credentials, creates the global session for the user, and creates a token.
Steps 4-7: Gmail validates the token in the SSO authentication server. The authentication server registers the Gmail system, and returns “valid.” Gmail returns the protected resource to the user.
Step 8: From Gmail, the user navigates to another Google-owned website, for example, YouTube.
Steps 9-10: YouTube finds the user is not logged in, and then requests authentication. The SSO authentication server finds the user is already logged in and returns the token.
Step 11-14: YouTube validates the token in the SSO authentication server. The authentication server registers the YouTube system, and returns “valid.” YouTube returns the protected resource to the user.
The process is complete and the user gets back access to their account.
Over to you:
Have you implemented SSO in your projects? What is the most difficult part?
What’s your favorite sign-in method and why?
How Java Virtual Threads Work?
Virtual Threads are lightweight threads introduced in Java 19 (Preview) and Java 21 (Stable). They allow Java to create millions of threads efficiently, helping handle concurrent tasks without wasting memory or CPU.
Virtual Threads do not map 1:1 to OS Threads and do not replace the original Platform Threads. The Platform Threads are backed by the OS Threads and are sometimes also known as Carrier Threads in this context.
Think of the Platform Threads as a small group of workers, and Virtual threads as tasks. With Virtual threads, tasks are given to workers only when needed, allowing one worker to handle thousands of tasks efficiently.
Here’s how Virtual Threads work:Virtual Threads run on top of Platform Threads. The JVM schedules them onto a small number of Platform Threads.
When a Virtual Thread starts, the JVM assigns it to a normal OS-backed Platform Thread.
Virtual Threads can also handle CPU-intensive work, but their real advantage is in scenarios with a high number of I/O-bound or concurrent tasks.
If the Virtual Thread performs a blocking operation (like I/O, database call, sleep, etc.), the JVM unmounts it from the Platform Thread. However, this does not block the underlying OS Thread as such.
The Platform thread is freed up to handle another Virtual Thread.
When the blocking operation finishes, the Virtual Thread is rescheduled on any available Platform thread.
Over to you: Have you used Virtual Threads?
Redis VS Memcached
The diagram below illustrates the key differences.
The advantages of data structures make Redis a good choice for:
Recording the number of clicks and comments for each post (hash)
Sorting the commented user list and deduping the users (zset)
Caching user behavior history and filtering malicious behaviors (zset, hash)
Storing boolean information of extremely large data into small space. For example, login status, membership status. (bitmap)
The Shopify Tech Stack
Shopify is a multi-channel commerce platform for small and medium businesses. It allows merchants to create a shop and sell products wherever they want.
Here’s the Shopify Tech Stack, which powers more than 600,000 merchants and serves 80,000 requests per second during peak traffic.
Programming Languages & UI: They use Ruby, Typescript, Lua, and React
Backend & Servers: They use Ruby on Rails, Nginx, OpenResty, and GraphQL.
Data: They use MySQL, Redis, and Memcached.
DevOps: They use GitHub, Docker, Kubernetes, GKE, BuildKite, and ShipIt. ShipIt has been also made open source.
Reference: E-Commerce at Scale: Inside Shopify's Tech Stack
Hiring Now: Tech Roles
I attended the A16Z Speedrun Demo Day last week. Jordan Mazer from A16Z was kind enough to compile a list of their portfolio companies that are hiring:
Sweatpals - Fitness creator & meetup platform (Job Listing)
FLORA - Combining creative AI models in one Figma-like infinite canvas (Job Listing)
Plots - Live events discovery platform (Job Listing)
Darwin - Interactive videos (Job Listing)
Trophi.ai - AI-backed coaching (Job Listing)
Blank - AI image generator (Job Listing)
Intangible - A "Canva for 3D" built to help creatives visualize ideas. Email talent@intangible.ai to apply for open positions including VP Eng, Full stack engineer, AI systems engineer.
Coverd - Gamified credit solution platform (Job Listing)
Genway - Generate insights with depth and scale using AI-interviewers (Job Listing)
Coverstar - A safe TikTok alternative for kids (JobListing)
KHK Games - Sweepstakes online poker platform (Job Listing)
Sunflower - A toolkit to help users stay sober (Job Listing)
Echo Chunk - Builds self-generating strategy games (Job Listing)
Human Computer - Game studio focused on story telling
AvatarOS - Authentic cross-platform 3D Avatars (Job Listing)
Nunu.ai - Building intelligent agents to test and play games - automating QA needs (Job Listing)
Hedra - Works on foundation models for generative video (Job Listing)
k-ID - Creates safer experiences for kids playing video games (Job Listing)
Neon - Off-platform mobile payments & web shop infrastructure (Job Listing)
Altera - Creates digital human beings (Job Listing)
Crater Studios - Game studio (Job Listing)
Quago - Create insights and predictions using in-game device sensor data (Job Listing)
Favorited - Live video social network (Job Listing)
Rascal Games - Builds multiplayer games (Job Listing)
Uthana - AI for 3d character animation (Job Listing)
You can find more job openings at a16z speedrun talent network
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by "ByteByteGo" <bytebytego@substack.com> - 11:37 - 22 Mar 2025 -
(Video #5 Funnel Install) Steve Larsen’s Affiliate Funnel
It’s almost the weekend…
But you know what’s better than the weekend??
Day 5 of the Funnel Install series!!
And pay close attention today, because I think this presentation is the missing link for many of you out there!
So far, you’ve seen:
✅ Day 1 - Trey Lewellen’s e-commerce funnel
✅ Day 2 - Dan Henry's webinar funnel
✅ Day 3 - Jeff Walker’s product launch funnel
✅ Day 4 - Pedro Adao's challenge funnel
In today’s video Steve’s breaking down how to find the right affiliate products that practically sell themselves!
And… of course he’s giving YOU a copy of his affiliate funnel that does all the selling FOR YOU. (Even while you sleep!!!)
GO HERE TO WATCH THE VIDEO FROM STEVE LARSEN AND STEAL HIS AFFILIATE FUNNEL FOR FREE! >>
Don’t have your own product yet???
Steve’s funnel is the ultimate shortcut to making money online…
❌Without inventory…
❌Without product creation…
❌Without complicated setups…
Just plug in this funnel, drive traffic, and start earning commissions!!
GO HERE TO WATCH THE VIDEO FROM STEVE LARSEN AND STEAL HIS AFFILIATE FUNNEL FOR FREE! >>
OK… We’re closing in on the final days of the Funnel Install Series!
Two left, and we saved the best for last!
Even though it’s the weekend, be sure to check your email tomorrow and Sunday!
Trust me, you won’t want to miss what’s coming next!
See you tomorrow!
Russell Brunson
P.S. - Don’t forget, you’re just one funnel away….
P.P.S - To dive in and start implementing what these experts are teaching, you’ll need to get a ClickFunnels account. If you don’t have one yet, I have a special 2-week FREE TRIAL link HERE >>
© Etison LLC
By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Etison LLC and all members and affiliates harmless in any event or claim.
If you purchase anything through a link in this email, you should assume that we have an affiliate relationship with the company providing the product or service that you purchase, and that we will be paid in some way. We recommend that you do your own independent research before purchasing anything.
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by "Russell @ ClickFunnels" <noreply@clickfunnelsnotifications.com> - 10:36 - 21 Mar 2025 -
Any day now: The gen AI revolution
The Shortlist
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Curated by Alex Panas, global leader of industries, & Axel Karlsson, global leader of functional practices and growth platforms
Welcome to the latest edition of the CEO Shortlist, a biweekly newsletter of our best ideas for the C-suite. This week, we share updates from the front lines of gen AI in the enterprise. You can reach us with thoughts, ideas, or suggestions at Alex_Panas@McKinsey.com and Axel_Karlsson@McKinsey.com. Thank you, as ever.
—Alex and Axel
Holding for takeoff. Gen AI adoption is taking longer than some expected. But the pace of change is accelerating, regardless of whether companies are on board or not. On our most recent edition of the At the Edge podcast, we spoke with three industry experts on how companies can catch up and thrive in a world where widespread AI is not just likely, they say, but inevitable.
It’s never just tech. Getting real value out of AI requires transformation, not just shiny new tech tools. It’s a question of successful change management and mobilization, which is why C-suite leadership is essential. Our latest McKinsey Global Survey on AI reveals the steps companies are taking today to deliver value on their gen AI investments.
We hope you find these ideas inspiring and helpful. See you in a couple of weeks with more McKinsey ideas for the CEO and others in the C-suite.Share these insights
This email contains information about McKinsey’s research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use and protect your information, please review our privacy policy.
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by "McKinsey CEO Shortlist" <publishing@email.mckinsey.com> - 04:44 - 21 Mar 2025
